Mary Kay has been around for the past 50 + years as one of America’s most trusted multi level marketing companies. Over those 50 years, a lot has changed, and so have Mary Kay sales tactics. Where Mary Kay reps made most of their sales was from hosted makeup parties, selling to friends and family, and, if they were lucky and had enough capital, through traditional marketing schemes, today more and more people are turning to the internet. Online marketing and sales is by far one of the most lucrative ways you can sell Mary Kay, and this article will explain the basics of how to do it.
Start With Your Showcase
The number one thing you need to start making consistent sales online with Mary Kay is a website. Your website is your true money-maker when it comes to online makeup sales. Your website will allow you to showcase your the different Mary Kay products you are selling, communicate with potential buyers, and most importantly be the main instrument in your marketing. Without a website, you can’t expect people to buy Mary Kay from you online because they would never know who you are or where to find you, even if you have a strong social media following. The only way you can market online, and thus sell more online, is if you have a website. If you don’t have a website yet, click here to find out more about creating one. They are easy and cheap to make nowadays, so you shouldn’t have any hesitancies holding you back with this decision.
Now Onto the Selling
Now that you have a website, there a couple more things you have to do to actually make sales, namely different types of marketing. People are already willing to buy Mary Kay products. They know the brand. They trust their makeup and accessories. You just need to find them. The way you find them online is by marketing your website directly to them so they know you exist. Essentially, this means that you need to be found on Google and other paid advertising, such as through Facebook or other online media channels. There is so much associated with both of these that there just isn’t enough time to cover all of it in a single post. The great thing is, however, that there is already awesome information out there.
How to Learn Website Marketing Techniques
Anyone starting to sell Mary Kay products should definitely check out WealthyAffiliate.com. This is my number 1 recommended resource for anyone who wants to learn how to market their websites. They teach you everything you need to know about driving free traffic to your website (the traffic already looking for Mary Kay and makeup products) and how to work paid online advertising in an effective way. They have the largest community of online entrepreneurs on the internet who you can connect to, and they have the most tools to promote your website. Interested in getting started? Just click here and you can learn everything you need to know to start making money online selling Mary Kay.